Lately I’ve been thinking about Fiorucci.
For those of you who have been deprived of fabulousness, Fiorucci was a mind-blowing New-Wave boutique on 59th Street in Manhattan from 1976-1984. It basically looked like Debbie Harry’s dream closet: fluorescent jumpsuits, parachute pants, high-heeled sneakers and kooky disco clothes from Italy. It was the go-to place for Madonna’s rubber bracelets, Warhol launched Interview magzine with an event there, Klaus Nomi performed in the store window. It was a merging of art & fashion, all in the era of Disco. Need I say more? Oh yeah, they tried to revive Fiorucci in 2003 with a megastore in SOHO, but sadly, it sucked (Okay, I did buy a t-shirt 8) ).
In addition to the wearable wares, the original Fiorucci had THE best posters, and postcards. A mix of New Wave, Punk, 1940′s pin-ups and 1950′s cheesecake. The creative minds behind Fiorucci were it’s founder Elio Fiorucci, Maripol, Oliviero Toscani, Roberto Carra and legendary fashion illustrator Antonio Lopez.
I always consider Fiorucci graphics as an influence, but I’ve REALLY had Fiorucci on the brain since I saw the Victoria’s Secret “fashion” show on TV a couple of months back. The show had a TOTAL Fiorucci moment. It had nothing to do with the models in their skivvies, but with these kooky background dancers. They were straight outta a Fiorucci poster! Dressed in 1940′s swimsuits and platform shoes, they danced the robot around clear-plastic palm trees. SO Fiorucci! LOVE it! Here’s some footage:
There’s an amazing book on Fiorucci by Eve Babitz, but it was published in 1980, is out-of-print, and so rare that it costs hundreds on Ebay…sigh. I guess I am not alone in my Fioruccci obsession.
NOTE: Gasp! I just learned that the Fiorucci book was published by none other than the almighty HARLIN QUIST! Oh, we MUST discuss Harlin Quist, but he deserves his own dedicated blog post, so stay tuned…